Preference Infinia Permanent Color 5 Palma Skin Care Color-Depositing Formula: Adds cool blonde

Color-Depositing Formula: Adds cool blonde pigments to enhance and maintain cool blonde tones

Like real clay

deeply nourishing whilst managing coarse

Liss Keratin Smoothing Treatment is the semipermanent straightening treatment that eliminates frizz for up to 2/3 months

Preference Infinia Permanent Color 5 Palma Skin Care Color-Depositing Formula: Adds cool blondePreference, an expert in fade defying hair dye, now includes for the first time an additional Color Extender. It revives the look of day 1 color & shine for show stopping gorgeous color. The powerful direct dyes in the Color Extender help keep your color look more beautiful, for even longer. Up to 8 weeks of fade defying colourLustrous Day 1 colour and shineUltra intensePreference, the expert of fade defying colour, now includes for the first time an